2. Reflect on your
use of Photoshop. How does it enable creativity? What were the
challenges? How did you overcome them?
Photoshop enables creativity as layers can be smoothly added and merged
to create a complex, full design. There are many readily-available effects for
both text and pictures and so modifications and alterations can be made with
ease, adding variety and spice to the source images and text.
I found difficultly with creating
shapes within the programme and easily modifying them to keep all of them the
same size; as well as finding difficulty over the placing these borders around
images. It was also a task to fit plenty of information onto the piece while
retaining a clear, readable, poster design.
3. List the
techniques used in Photoshop. To what effect?
The magic wand tool was used to remove the excess from the mask
pictures.
The text tool was used for the festival name, date, location and artist
names.
Colour editing was used to change the border colours, as well as the
pictures to monochrome.
The scale function and crop was used to adjust and resize image sizes.
4. Evaluate your
finished product in terms of the brief. How successful were you?
The music festival poster is noticeably bleak, but its simplicity and
stock colours draw attention to the striking overall image and vital
information is easily accessible due to its clear and large font. There is a
nightclub and underground feel from the dark colouring, and a tropical dance
feel from the multiple masks featured, as well as the other colours used. The
bands featured are similar, and likely of the date, and place, and so in terms
of the brief, it is successful in the way that it is a realistic festival
(poster).
5. Moving on to print
production for the digipak and advert. What advice would you give
yourself?
Always have the brief in your mind. Utilise photoshop and realise its
potential – with it you can meet the criteria with a modernised, stylish
design. Furthermore, understand simplicity, as well as packing the
digipack/advert chock-full with ideas and themes.
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