GROUP: Concept development

• We have decided that alot of our footage looks to similar, and lacks variety and creativity on the aspects of camera techniques, for this reason, during our last shoot (this week) we will ensure that a number of different kinds of camera shots will be used, include more Long shots, more stationary shots, and shots from high and low angles, as opposed to centered shots.
• We have also come to the conclusion that the footage we have, may be lacking enough variety in the shots which feature the performers to be miming the track, this is crucial as excluding the last section of the song, the rest of the music video does not feature performance, but will feature tracking shots of the performers walking/skating while singing to the track.
• Finally, we have made the decision to use a fish eye lens which adds to the 'fly-on-the-wall' persona that we believe our final production will create the illusion of. Fish eye lenses are often used for recording footage of urban sports such as longboarding and skateboarding, and we believe that it would almost be an intertextual reference to use a fish eye lens.